Richard Farson

Richard Farson wants you to fail. Faster.

By nature a thoughtful contrarian, Richard Farson is the author of the critically acclaimed bestseller Management of the Absurd, and co-author of Whoever Makes the Most Mistakes Wins: The Paradox of Innovation, which advocates ‘productive mistake-making.’ Since the best way to fall behind in a shifting world is to rely on what’s worked in the past, Dr. Farson challenges leaders to accept setbacks as necessary footsteps on the path toward success.

Co-founder and president of Western Behavioral Sciences Institute, an independent, nonprofit organization devoted to research, education and advanced study of human affairs, Dr. Farson was the founding dean of the California Institute of Arts School of Environmental Design, president of the International Design Conference in Aspen, and a fellow on the Human Relations Faculty of the Harvard Business School.