Lara Lee

Lara Lee, Chief Innovation and Operating Officer at global innovation/design consultancy Continuum, has driven customer-centric innovation as a consultant and as a corporate executive, across cultures and around the globe, for startups and the Fortune 100.

While principal at innovation and strategy consultancy Jump Associates, Lara helped clients from GE and FedEx to the San Diego Zoo identify growth opportunities and build new business. And in over 14 years at Harley-Davidson, she created a rider training business that makes money while filling the customer pipeline, built a museum that serves as a self-funding marketing machine, pioneered online community engagement and direct-to-consumer retailing, turned cost centers into money-makers and set the foundation to double international sales.

Named one of 25 “Masters of Innovation” by BusinessWeek in 2006, Lara holds a dual MBA/MA from the University of Pennsylvania and Wharton School of Business, and a BA in Chinese language from Brown University. She’s a frequent speaker at innovation, sustainability and marketing strategy forums, and her perspectives have been featured in publications including The New York Times and Harvard Business Review.